New In Dresses

1798 styles

Looking for the hottest new in dresses to slay your weekend wardrobe? We’ve got you, babe! EGO is all about keeping you ahead of the trends, whether they’re straight off the runway or blowing up your FYP. Our new-in dresses are serving ALL the looks you’re obsessed with right now.

From influencer-approved spicy mini dresses to cute AF midi vibes, we’ve got it all. Whether you're after a sleek staple or a fierce statement piece, our collection of trending dresses is ready to slay every event on your social calendar.

If staying on-trend is your vibe, EGO's new in dresses are your BFFs. Give your wardrobe the glow-up it deserves with the hottest trending dresses and don’t forget the heels to match! Time to turn heads this weekend, girl!

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1798 styles

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1798 styles

Halterneck Frill Hem Mini Dress In Baby Pink Sequin

£15.00 (63% OFF) £40.00

Long Sleeve High Neck Ruched Mini Dress In White Lace

£11.00 (59% OFF) £27.00

High Neck Drape Panel Mini Dress In Cream

£11.00 (59% OFF) £27.00

£20.80 WITH CODE: TAKE20

Fold Over Bardot Mesh Panel Maxi Dress In Cream Slinky

£26.00

Square Neck Drape Front Detail Mini Dress In Baby Pink

£14.00 (50% OFF) £28.00

Off The Shoulder Corset Detail Puff Ball Mini Dress

£8.00 (81% OFF) £43.00

One Shoulder Drape Front Mini Dress In Sage Green Slinky

£10.00 (62% OFF) £26.00

Off The Shoulder Slouchy Sweat Dress In Grey Marl

£6.00 (75% OFF) £24.00

One Shoulder Ruched Detail T-Shirt Dress In Black

£8.00 (60% OFF) £20.00

High Neck Shoulder Pad Detail Ruched Mini Dress In Lemon Slinky

£4.00 (85% OFF) £26.00

Plunge Halterneck Draped Front Maxi Dress In White

£9.00 (70% OFF) £30.00

Woven Corset Drape Detail Scarf Mini Dress

£6.00 (87% OFF) £45.00

High Neck One Sleeve Cut Out Draped Detail Mini Dress In Black

£8.00 (71% OFF) £28.00

Bandeau Underwired Textured Corset Satin Draped Mini Dress In Cream

£14.00 (58% OFF) £33.00

Off The Shoulder Long Sleeve Ruched Detail Bodycon Mini Dress In Black

£9.00 (57% OFF) £21.00

Ruched Side Mini Shirt Dress In Grey Check Print

£9.00 (72% OFF) £32.00

Short Boxy Sleeve Shoulder Pads Seam Detail Sweat Mini Dress In Lemon

£7.00 (59% OFF) £17.00

£25.60 WITH CODE: TAKE20

Scoop Neck Open Back Strappy Mini Dress In Pink Sequin

£32.00

Long Flared Sleeve Stone Detail Mini Dress In Black Mesh

£11.00 (62% OFF) £29.00

Cowl Neck Belted Mini Dress In Cream

£5.00 (80% OFF) £25.00

Long Sleeve Tie Drape Detail Shirt Dress In Blue Stripe

£8.00 (71% OFF) £28.00

Short Sleeve Ruched Panel Detail Draped Mini Dress In Yellow

£10.00 (63% OFF) £27.00

Square Neck Sun Embellished Split Leg Mini Dress In Yellow

£19.00 (55% OFF) £42.00

Strappy Asymmetric Ruched Cut Out Detail Maxi Dress In Chocolate Brown Mesh

£10.00 (58% OFF) £24.00

Halterneck Cross Front Cut Out Mini Dress In Green

£10.00 (50% OFF) £20.00

Extreme Plunge Cut Out Maxi Dress In Black

£7.00 (63% OFF) £19.00

Halterneck Mini Dress In Light Pink Bandage

£16.00 (59% OFF) £39.00

Long Sleeve Keyhole Cut Out Pleated Hem Tailored Mini Dress In Black

£5.00 (85% OFF) £33.00

Long Sleeve Trim Frilled Hem Detail Mini Dress In Baby Pink

£10.00 (52% OFF) £21.00

Short Sleeve Cinched Waist Seam Detail Mini Dress In Indigo Denim

£13.00 (63% OFF) £35.00

Shoulder Pad Plunge Neck Button Up Front Mini Dress In White

£7.00 (67% OFF) £21.00

Bardot Scarf Detail Mini Dress In Black Rib

£6.00 (77% OFF) £26.00

Button Up Lace Trim Detail Tailored Blazer Dress In Pink

£15.00 (58% OFF) £36.00

Strappy Lace Trim Mini Dress In White

£11.00 (48% OFF) £21.00

Sleeveless Twisted Front Cut Out Side Detail Mini Dress In Chocolate Brown

£9.00 (55% OFF) £20.00

Long Sleeve Shoulder Pad Front Draping Detail Mini Dress In Chocolate Brown

£9.00 (68% OFF) £28.00

Strappy Plunge Front Low Back Maxi Dress In Silver Sequin

£11.00 (78% OFF) £50.00

£25.60 WITH CODE: TAKE20

Strappy Lace Bust Mini Skater Dress In Leopard Print

£32.00

Bardot Drape Mini Dress In Baby Blue Satin

£5.00 (81% OFF) £26.00

£24.00 WITH CODE: TAKE20

Halterneck Extreme Plunge Front Sequin Panel Maxi Dress In Chocolate Brown Chiffon

£30.00

Trending Dresses

If it’s going viral, it’s definitely on our radar. Our new-in section has all the trending dresses you need to stay ahead of the game. Check out our bestsellers for the hottest styles flying off the (virtual) shelves rn! Missed out on a must-have? Don’t worry, girl — keep your eye on our back-in-stock section for a second chance to grab your goodies!

New-in Clothing

Along with the hottest new-in dresses, we’re serving up the latest co-ords that are taking street style by storm! Whether you're feeling a figure-snatching skirt or a badass pair of trousers, these sets are all about making you the centre of attention, girl.

And trust me, the fun doesn’t stop there! We’ve also got new-in jumpsuits, loungewear, and knitwear, so your trending dresses aren’t flying solo. Oh, and if you wanna make sure your look is totally flawless? You need the fiercest footwear and viral accessories to nail that devil-wears-Prada energy!